Blog Posts July 2010
NZ PR blog: It’s All White now, but……
The All Whites’ parade through Wellington has brought the spotlight back to football and refreshed memories of those heady days when our boys managed to avoid getting beat in the World Cup.
I confess to being among those who thought having a parade was a spot OTT – Martin Devlin puts it rather well in his TVNZ blog.
Ultimately, however, there was a parade because the public wanted one. The...
Posted by Patricia Thompson on Monday 26th Jul 2010
NZ PR blog: To tweet or not to tweet, is that your question?
At this year’s Ideas Shop annual BarCamp, I presented on the do’s and don’ts of Twitter.
I conducted an opinion poll with my fellow Ideas Shop public relations consultants, on whether they still believed there are companies in New Zealand, who are not using or even aware of social media in the work place, and to my surprise they thought there were...
Posted by Jillian Keogh on Tuesday 20th Jul 2010
NZ PR Blog: Leadership good for business
Organisations with great leaders are more profitable and successful – staggeringly so – than organisations with poor leaders according to research recently released by the Ministry of Economic Development.
Shifting up just one point on the Management Capability Index, which indexes a company’s leadership performance, translates to an estimated $46,000 increase in profit per employee, 17% increase in...
Posted by Amanda Woodbridge on Monday 12th Jul 2010
NZ PR Blog: Hearing Who?
In Dr Seuss’ Horton Hears a Who there is a moment when all the little Whos shout to be heard by the big animals who don’t believe they exist and don’t care if they do.
It comes from a recent study tour I was part of under the Emerging Pacific Leaders’ Dialogue 2010, a programme run by the Commonwealth Scholarship Foundation that brings 120 young-ish people together from nearly every country in the...
Posted by Anna Kominik on Thursday 8th Jul 2010
NZ PR Blog: PR; Perception is Reality?
I am a recent graduate and my friends often ask me what I am doing now. I tell them “I work as a PR and Communications Consultant”. They look at me smugly and reply, “Oh PR. You mean spin?”
Posted by Alicia Caldwell on Wednesday 7th Jul 2010