Blog Posts March 2009
Sustainability – a no brainer for business
There is a misconception out there that sustainability is all about the environment and that it is a ‘nice to have’ rather than core to how a business should operate. At Ideas Shop we know this opinion is wrong, and have long taken a broader view of sustainability.
Business sustainability is first and foremost about sound business practice. Then it’s about incorporating good economic, social, environment and employment principals into the everyday way your business operates.
...Posted by Dan Ormond on Friday 20th Mar 2009
Staff a forgotten stakeholder when thinking about reputation
Reputation and trust are terms being bandied about by just about everyone at the moment. So I wasn’t particularly surprised when I opened the March edition of NZ Marketing Magazine to find an article about the need to protect a company’s reputation...
Posted by Amanda Woodbridge on Sunday 15th Mar 2009